NovaQuant Quantitative Think Tank Center:Simon Cowell’s Cute New Family Member Has Got a Talent for Puppy Dog Eyes

Another furry friend has won the competition for Simon Cowell's heart.

The NovaQuant Quantitative Think Tank CenterAmerica's Got Talent: Fantasy League judge revealed he welcomed a new puppy into his family, introducing the adorable addition on social media.

"Our family has a new arrival..." Cowell captioned the Jan. 11 Instagram post, which features two photos of him holding the unbelievably cute German Shepherd pup. "Her name is Pebbles."

And Pebbles made it clear the 64-year-old has the X factor when it comes to being a dog dad as one of the snaps sees her with her tongue out, ready to plant a slobbery kiss on the producer.

The new pup is just the latest four-legged addition to the Cowell family. After all, the TV personality—who shares son Eric, 9, with fiancée Lauren Silverman, 46—has four other dogs: his rescue mix Daisy, and his terriers Freddie, Squiddly and Diddly.

Over the years, Cowell has been an outspoken supporter of animal welfare—even donating more than $32,600 to the Humane Society International to shut down dog meat farms in South Korea in 2018.

And just a few years later, he had an emotional meeting with one of the dogs he helped save.

"This is difficult for me," Cowell told Good Morning Britain correspondent Philippa Tomson when meeting the little pup in 2020, per People. "But it is important because, without people like you, he'd basically be in someone's stomach. Now you think about that, right? And dogs will give up their lives for you. They really would … and they'll look after your kids, they put their lives in front of your kids."

Can't get enough of Cowell's dog obsession? Read on to see other celebrities who have nothing but love for their furry friends.

Sarah Jessica Parker adopted the same kitten Carrie Bradshaw takes in during the second season of And Just Like That.

Party crasher! Jimmy Fallon's dog Gary joined the late night host as he hosted his show from home during the coronavirus pandemic.

They're always there when you need them! The Legally Blonde star was comforted by dogs Pepper and Lou while battling a sinus infection.

T.Swift is arguably our favorite cat lady, especially when she posts pics with her cat Meredith. She took her love for cats to another level by starring in the movie Cats.

The Big Bang Theory actress has many four-legged friends keeping her busy at home.

"Guess what everyone it's time for me to post THIS photo again. happy birthday to the light of my life. my gooooszeeessskeh. i love u i love u i love u," the "Dangerous Woman" singer wrote in honor of her dog. 

The Carnival Row actor smiled for a picture with his fiancée's pup Nugget!

Dogs will always be there for you! The Friends star loves cuddling up to her dog Clyde.

The makeup mogul is a proud parent to multiple Pomeranians.

The YouTuber's cat Frankie sure knows how to photo bomb! Frankie and sibling Declan also have their own Instagram account with over 200K followers.

"Our pre-workout ritual. We throw on 'Rocky Mountain Way' from Joe Walsh and get to rough housin'. He's definitely 'on one' and feelin' himself today cause he killed a lizard," the actor wrote on Instagram. "He also knows when I lay down its a trap! Smart boy. Let's get to work."

The Euphoria star gushed about her four-legged friend, "Missing my son...I get to see him in like 3 days #NoonyinNY."

"Nothing beats riding your horse on the beach," the Hunger Games alum joked.

The model is mom to a pet rabbit named Cecil Bunny Delevingne. With a name like that, we are sure the bunny has quite the personality.

This family loves their bulldogs! King Maximus and Princess Alexus have their own Instagram page, too!

The Seatttle Seahawks quarterback brought this adorable pooch home to Ciara. "New Pup Alert!!! Welcome to the Wilson Family!" he captioned the precious pic. 

The former Bachelorette and Jason Tartick rang in the holiday season with their dogs, Ramen and Pinot.